Design Tone
Design demonstrates capability and elevates personal brand
Design is a tool used to help you get ahead.
Heavily influenced by
global design trends
As global trend adapters, focus is on global positioning, leading to a current lack of clear national aesthetic.
Distinct, yet subtle local
look and feel
Key features: curves, understated, simple (beauty in negative space), traditional colours used sparingly.
imagery that represent koreans
Ppalli ppalli
Speed + quality
Bespoke Korean Fonts
spotlight truly local elements
Be loud: Think big when it comes to communications and IRL events
Relevant template topics
wellness / education / real estate / home offices / influencers / restaurants & cafes / shopping and retail / finance / food & beverage / beauty / healthcare / electronics
Global Services
About project
Credits
Questions?
These guides are made for our internal marketing teams to help with asset localisation that feel truly local.
Brought to you by Marketing Localisation, Global Services, in collaboration with
i18n Templates team.
#localisation channel on Slack